
1. Why do you feel wine blogging is not a fad? or is it?
A fad? I've been going for several years now, others for much longer, but it is only recently that the format has begun to be taken seriously by the wine trade in the
UK - or some of them at least. ‘Blogging' has been saddled with the personal diary moniker from its early existence and to its detriment since. But taken as a way to (self) publish and gain a unique and dedicated audience many realize it has potential.
2. What is one thing wine
blogs get right?
The personal touch. I'm not talking about how your wife was late for work and burnt the porridge or how sick your cat is this week - blogs have moved on from ...