
How does someone judge a wine blog? How does one assess what constitutes the “best”, “the most creative” or “the most popular or social” blog? Are there certain criteria I should abide by, tools I should be aware of, or even a base knowledge of should have in order to be a fair and an objective judge?
This was the central question we struggled with at 10am yesterday morning as we judged 18 non-commercial
Catalan wine blogs in the first ever DO Catalunya Wine Blog Competition. Five judges comprised of two Internet wine marketers, Ryan and I (counting as 1 vote); the President of the Catalan Association of Sommeliers; a freelance programmer from Barcelona; the Director of
DO Catalunya; and a gentleman from
INCAVI, who casted his vote previous ...